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etalk´s Quality Mangement and eLearning Solutions Expand Into the Canadian Call Centre Market

Xentrax is Newest Member of etalk´s Worldwide Business Partner Program

Irving, TX - April 15, 2003 - e-talk Corporation, the global leader of performance impact solutions, today announced Xentrax, a Toronto-based provider of call centre consulting services, has joined etalk´s Worldwide Business Partner Program. As a Worldwide Business Partner, Xentrax will provide call centre quality management and eLearning solutions to the Canadian call centre market, which boasts more than 5,000 call centres, approximately 10 percent of the call centres in North America.

“With the increasing number of American-based companies establishing call centres in Canada, partnering with etalk´s comprehensive quality management solutions and its large U.S. install base, gives us a competitive advantage in the market,” said Jim Stewart, president of Xentrax.

A recently released study from Datamonitor noted that Canada´s stable economy, a multilingual population, government incentives for call centres and a favorable exchange rate have led many U.S. companies to relocate their call centre operations to the country. To date, U.S. companies account for more than 80 percent of all new call centre positions created in Canada. etalk will generate additional awareness and address the quality management solutions needed to heighten customer loyalty, increase profits, and reduce agent turnover within Canadian contact centers at the Call Centre Canada show in Toronto April 14 to 16. etalk will be presenting “Implementing Quality Monitoring: Beyond Traditional Methods” on Tuesday April 15th at the show.

As a Worldwide Business Partner, Xentrax will jointly sell, install and fully support etalk´s suite of performance impact solutions including JASSTM, Recorder™, Advisor™, Survey™, Expert™ and Qfiniti™. etalk´s suite of integrated applications will extend Xentrax´s offering to include transaction recording, performance evaluation, customer surveys, results-oriented training, analytical reporting and real-time customer feedback.

“As the Canadian contact centres market develops, Xentrax has built an unrivalled expertise in helping customers optimize their most significant area of investment --- namely their customer service representatives,” said John Sweeton, etalk´s vice president of global channel sales. “Xentrax customers represent a cross section of major national and international companies including financial institutions, government agencies, utility suppliers and telecommunications companies - industries in which etalk has a vast knowledge base and history of experience in providing quality monitoring solutions. We´re excited to be working with a market leader as we expand our presence in Canada.”


About Xentrax

Headquartered in Toronto, a hub of the Canadian call centre market, Xentrax has focused exclusively on software solutions for the Canadian contact centre marketplace for over a decade. Its management team has over 40 years of collective experience in the telecommunications industry, with a special focus on the competitive market niche of call centre management. The Xentrax robust product portfolio includes software/hardware and service solutions for call centre historical reporting, agent monitoring, training/consulting, workforce scheduling and forecasting, e-learning for managers and agents, staff recruitment, and quality management.


About etalk

etalk is a global leader of Maximum Performance Impact trade; solutions for enterprise contact centers. Since its inception in 1983, etalk solutions have been used to build valuable long-term customer relationships at more than 1,500 worldwide contact centers. The etalk suite of integrated solutions, including the Qfiniti trade;, JASS trade;, Recorder reg;, Advisor trade;, Expert trade; and Survey trade;, improve both customer service and the CRM decision-making process. Using his combination of etalk acute;s award-winning products and outstanding services, customer can design, implement and continually refine their quality program initiatives, achieving their overall business objectives. etalk operates in more than 40 countries through its Worldwide Business Partner Program. For more information, contact etalk at www.etalk.com.